I see some services out there offer customers more than one solution which is great. The tricky part is the way these solutions are monetized. You can benefit from such multi-solution approaches until a time when you want to move to another service. At that point, trouble is on the horizon and the only way to stay clear from it is to be careful about bonus solutions in the first place.
When you need a basic service for your business, you should be free to choose another, anytime you feel the need to. That’s important for anyone. But what if you use a service that offers many solutions and yet payment plans are all based on one solution? In other words, all the other solutions are bonuses.
Bonuses are always attractive and we’re always happy to see them. But the truth is that a bonus is a bonus. It isn’t the center of your relationship with the service itself.
License managers are a crucial part of the software business. They’re fundamentally connected to the monetization stage of sales. When you sell software, you get the money via a payment processor. Next, you deposit a license to your customer. This way, your happy customer uses your software and you get paid. But what if your payment processor is also serving as a license manager?
Main Solution and Bonus Solutions
Let’s think about it. There is a service offering you two different solutions. Payment processor and license manager. Your payment plan simply requires commission from your sales and gives you both payment processor and license manager solutions in return. In fact, since you’re only giving commission for your sales, you’re paying only for the payment processor solution here. Thus, you’re faced with the above scenario: you have the main solution -the payment processor- and a bonus -the license manager- under one payment plan.
Can I Use Only the License Manager?
The question is what if you want to change your payment processor? What if you find better rates and features elsewhere? What if this new payment processor is better for your business? Will you also need to change your license manager? Will you need to find another license manager? Will you move all your licenses to a new license manager? If that’s the case and you have to change both services, this could be a nightmare for you. Because license managers are a basic need for software business just like payment processors.
If the bonus solution is not a basic element for your business, enjoy it! However, if your business requires a fundamental solution, don’t use a bonus solution for it. It’s always good to be able to take care of your future needs and to change any service easily when the need arises.
In the 21st century, time management is the most important issue we need to take care of. Successful businesses are aware of that and they focus on what really matters.
When you have a product, you need to solely focus on it. If you have many other tasks to attend to, you’ll be wasting your energy.
I read a report by Frost & Sullivan produced in October 2011. It says almost 50% of software companies are using homegrown, self-made licensing solutions. What’s more, %25 of the software companies are not using any licensing solutions. Why? Because not every company is institutional. Their revenue is not million dollars per year and they don’t want to be dependent on an expensive and time-consuming solution. Same is true for Volko.We had to create our own licensing solution and we did, but that wasn’t our main job.
When you finish developing a new product, you want to test it well, before distributing it. At this stage, you need to deal with the licensing part and you need to update some database fields and test if it’s working. You may also notice that you need to add at least one new feature to your licensing solution to better sell your products. Yet what you actually need to take care of is the product itself, not the licensing solution, right?
That’s why I kept looking for an affordable, easy to use and practical service for quite some time. It would save me a lot of time and keep me away from an unnecessary distress. Unfortunately, I couldn’t find what I was looking for. I found some products, yes, but they were expensive, hard to set up, they needed to be maintained and they had cumbersome packages.
I’m sure developers have heard this at least once in their lives: “You focus on developing your product and we’ll help you with the rest”. This idea may sound like a cliche but it’s an effective solution. All we need to focus on is our product and the rest should be handled by others.
Time is Important
Your time is valuable and you make your products more robust if you have the opportunity to work solely on them. That’s why we use services. This way, we pass the responsibility to them and we do what matters to us most.
From the beginning, I’ve wanted Keyzy to be a service that feels constantly useful. Every time you sign in, I want you to be able to manage your licenses easily with uncomplicated experience.
Today is a step towards making that a reality with the launch of the Frontend!
Now you can manage your Keyzy account via a web browser. It offers an SPA (single page application) experience to Keyzyers (Keyzy users).
You can manage:
- Application Keys
- Your subscription plan
- You can quickly and easily create a ticket if you have a question
- You can see who has which license, and you can search by name, email, etc.
We are now improving the Dashboard to provide you with more features. Soon you’ll have real-time reports and integration with other useful services.
If you don’t already have an account, please create one and test it!
Announcing Keyzy: Painless Serial Number Manager
I introduced Keyzy on July 27th in a few places, and thus far the response has been overwhelmingly positive.
The issue I have with the other serial number managers that are currently on the market is that their software requires heavy set up and continuous maintenance, which is expensive for the customer and furthermore, their packages are also cumbersome and demanding. I needed to find a clear solution to this problem.
After much thought, I decided to code Keyzy for Volko Audio. Why not provide a service that could automatically manage serial numbers so they could be easily generated, deposited and activated?
Who We are
We’re from Volko Audio, a company that produces high-quality audio plugins, virtual musical instruments (e.g. Volko Alaturka Drum) and audio effects (e.g. Q American Series). Volko Audio offers genuine musical experience to producers, students, sound engineers and composers around the world with wise software and quality sounds. Volko Audio uses Keyzy service with thousands of serials.
I haven’t yet marketed Keyzy on a large scale, just shared some features in some forums. That’s the extent. We are receiving good feedback from software vendors, and some of them have already started using Keyzy. It’s good to know that there is already a keen interest in this product, that hasn’t yet been marketed.
We’ve already developed useful features. The process is simple. The first step is to set up the administration panel for Keyzy. This will provide you with reports that will enable you to make more informed decisions about your campaign and your customers’ needs. If you publish software, you’ll find that Keyzy is very useful and easy to use. I would love for you to check it out: keyzy.io and please reach us out. I’m always ready to chat.